Due diligence on the client and its peers constitutes the first step in every engagement. As a measure toward building visibility and credibility, SCC may conduct interviews and surveys to ascertain the client's management team's view of the company and to transfer an overview of the client's organization and business environment.

As a basic measure we identify the client's peers and competitors through the use of our state-of- the-art online research resources and proprietary market intelligence tools. Based on this information SCC can help to develop benchmarks by examining how these peers communicate their strategy to the investment community. As a far reaching task we support the client with ongoing systematic feedback on his activities in relation to the fulfilment of the originally set objectives.

After carefully assessing the client’s valuation, SCC works with the client´s management to develop an optimum of positioning & messaging strategy for IR. Based on this, we assist with preparation and production of the suitable communication materials. Due to this process, SCC bears the company’s vision and objectives as well as the targeted investors' foremost interests in mind, so that both are expressed and addressed in various communication ways. SCC helps the client to establish and communicate financial and operational milestones, so that investors can evaluate the success.

The tools SCC employs in messaging & positioning range from the IR section in the website content to financial reports, fact sheets and IR collateral materials and other typical activities like presentations and speeches, press releases and articles or conference calls, etc..